WordPress is an open source content management system and it is based on PHP and MySQL. It is currently the most popular platform for building websites. So WordPress is currently the first choice for the beginners in website building.
But in using WordPress, many people make some common mistakes especially the beginners. So they sometimes lose a lot of time and money recovering from those mistakes. To avoid those common mistakes, I will provide you some advice in this article which will save both your time and money.
Here are ten tips for you if you are a beginner and planning to make your website and blog using WordPress.
Firstly to work with WordPress you need to pick up the theme which is most suitable for you and your business. It can be a bit of a difficult task because there are thousands of themes out there to choose from. So just simple choose such a theme which is simple but has a good number of features. Avoid themes which have too many fancy images or designs. The good news for you is that these themes are extremely customizable.
So after choosing your theme, you can totally customize it according to your needs which will make the theme more perfect for you and your business. They are also user-friendly which means it does not require any developing knowledge to customize the theme. They are easily affordable within your budget and have a great support forum by which you will get any kinds of help or support if you face trouble using your theme.
For any kind of website owner, your goal is surely to get more visit and traffic. So the most popular way to draw more customers and readers is using the Search Engine Optimization, shortly known as SEO with your website which will optimize your website to rank higher on the search engines. And WordPress already does a good job integrating SEO, what you need to do is download an SEO plugin for your website and there are many SEO plugins available in the WordPress from which you can choose.
The most used and popular SEO plugin is Yoast and it can be a great start because it is an all-in-one solution having a very user-friendly interface. To install it first go to the “Plugins” option in your WordPress menu, then choose “Add New”. It will take you to a page where you can search for plugins. In the search box type the keyword “SEO”, and all the SEO related plugins will show up. From there you can choose the plugin of your wish and start using instantly.
When you share a link of any post from your page to any social media like Facebook, Google+, Twitter, LinkedIn etc, these services picks up the title and description for your link that you share. And also when someone searches in the search engine and your page shows up, the title and description are the only visible things which decide whether they will click your page or not.
So the page title is a very important element when it comes to search engines. So to attract more audiences and visitors to your page, the page title and the description is your key and you should make them as attractive as possible.
Images are another important element of your website. Without images, you cannot think a website which can attract clients properly. It adds beauty and professionalism to your website. Images can do your search engine optimization job for your page too if you include keywords for your images and you can do that for all of your images specifically. The title of your image will appear when someone will hover over your image and they can simply get a description within a sentence or within a few words. And if for any reason the image gets unavailable or the users use such a device which is unsupported, they will see an alternate text.
And also, the image should be related to your description. If you use any irrelevant image, that will make the user losing interest in your website. So you should be very careful in choosing your images.
The WordPress platform is such an open source platform which will allow you to develop your website without having any technical experience. Among many editors, the Visual Composer is the best of them all because it will let you add your contents without any hassle. It also has a drag and drop feature which will let you create your website by just dragging and dropping the specific elements that you want and thus creating websites is now easier than ever. So with the help of WordPress, users can create, customize and modify their website very easily. So that means a beginner can also create a website without having any coding knowledge.
However, you should have the basic knowledge of HTML, CSS, and PHP. Because if you do not have the basic knowledge of those languages, you will not be able to use any other options except the formatting option of Visual Composer. But the understanding of HTML and CSS will give you the freedom to style it just how you want.
Permalinks are such web addresses which are used to link your content. The URL of each of the post should be permanent and they should never change. That is why it is named permalink. In WordPress, a permalink structure is very important for SEO purposes.
To create the structure you need to provide your links from common settings. You can also choose the custom URL structure for custom URLs. To adjust the permalink is very simple and you just need to go to the WordPress settings and choose “Permalinks” and then you have to select “Post Name”.
If you are new to WordPress, it is a very important task to back up your website time to time constantly. Keeping backups regularly will ensure you to start from right where you left in case you lose any data or if you face hacking or spamming. For backing up in a professional way, you can choose a WordPress hosting provider that offers backup services. It can be a good way because most of the hosting providers provide auto backups which make a copy of your website almost every day.
Another way is the manual backup. You can backup your website manually by using an FTP server or else you can download a backup plugin.
Keeping yourself updated with the latest version of WordPress is the first step to keep your website secured because WordPress regularly launchers new versions to provide you the best security. However, WordPress websites can still be hacked if you are not focused on your website security. With the improvement of security, hackers have also introduced to new techniques to gain access to your websites and the most commonly used technique is the brute force attack and what it does is, it will try to gain access to your website continuously. To prevent this from happening, you must use a very strong password consisting of capital and small characters including numbers.
You can also set two-factor authentication system to your website and with this; you will be able to recover your website in case someone takes control of it. You can also limit how many times someone can attempt to log in.
Google Analytics and dashboards can give you extra benefits for your website when it comes to tracking, traffics, visitor, bounce rates and much more. Unfortunately, these features are not available built-in with WordPress. But there are many plugins available in WordPress which you can use to have all those features work with your WordPress website.
The best way is to integrate your website with Google Analytics. It will provide you a dashboard and other features which you can use to keep a track of your website and its analytics.
It is very common in WordPress to get attacked by spammers. Spamming in WordPress has become a very usual thing and that is why you need to be always ready to prevent your website from spamming. Spammers can spam your website with junk contents and comments which may lead you to unexpected situations. And that is why what you need to do is use different anti-spam WordPress plugins like iThemes Security to keep your WordPress site free from spammers.
And also you can set a limitation on your post comments that only previously approved commenter can comment on your posts. This is how you can stay ready against spammers and prevent your site from getting spammed.
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