Choose WHMCS Theme for Launching A Web Hosting Business
If you want to start an online business in the comfort of your own home, a web hosting company is one of the easiest ways to do it. While it seems that the niche is already taken by hundreds of other companies, there is always room for one more.
There are many different approaches to making money doing web hosting. Any one of them is suitable for people with a computer, internet connection, and a desire to thrive. The number of nuances that you need to know before starting the business is not too overwhelming. Here are a few simple steps.
1. Know Your Business
Before going into the details of launching your own web hosting company, you need to understand what the business is about. A web hosting company sells space on the servers, which is used to store files. These files can be accessed by visiting the domain. The web hosting company sells the access to this storage space to website owners.
If you are not 100% sure what a web hosting business does, you can browse the competition to see what they offer. This can also help you understand what you need to do in order to become competitive in the industry.
2. Choose The Type of Web Hosting Business
There are several ways you can approach web-hosting business depending on your knowledge and start-up budget.
If you don’t know anything about web hosting business and don’t have too much money to spend, reselling is the easiest way to go. What you do is buy hosting packages at moderate wholesale prices and resell them to website owners at a higher rate. Since the technical part is left to other people, you can spend more time marketing your services and attracting customers.
• Buying Your Own Servers
This is a great option for people, who have some money to spend. You buy and maintain your own servers. This means you have to spend money on the servers themselves and on the regular maintenance. On the bright side, this type of business allows you to earn the most money. In the end, it’s more profitable than reselling.
Using a Data Center
• Data Center is a middle ground between reselling and buying. You won’t need to share the servers with other companies as in reselling, but you will still have to hire professionals to maintain it. Many large companies prefer having a data center and a company to manage it. This type of web hosting business allows you to work with larger companies.
3. Save Money On Design
In order to sell your services, you need to design a unique website. Thankfully, WordPress offers a big variety of options for web hosting business. You might need to spend some time designing the website, but in the end, you can save impressive amounts of money.
WordPress offers special WHMCS themes for web hosting businesses. Each one of them can be purchased at a moderate price. They contain a variety of options for each type of the web hosting company.
4. Spend Money on Marketing
Since there are hundreds of web hosting companies available on the market today, finding customers can be tricky. A big chunk of your budget should go to the promotional services. You might not have a chance to offer a lower price than your competition, but you can come up with other attractive options, such as speed and quick customer support.
You might want to hire a marketing specialist or use the available tools, such as Google AdWords, SMM, blogs, pay per click, and more.
5. Offer More Services
Many new business owners make a mistake of stopping with one offer. If you are a reseller, offering just one or two packages can make customers suspicious. If you spend time to create and provide a good choice of packages, the clients believe that you are a reliable company. Consider budget hosting packages for individual needs, business packages for companies, and multi-domain hosting options.
6. Provide Stellar Customer Service
A top-notch customer service is something that can make you stand out of the crowd. You need to get ready to offer 24/7/365 customer support for your clients. Many companies limit themselves to selling services. However, many don’t realize that high-quality support means retaining customers and getting recommendations as well as positive reviews. If you want your business to grow and keep bringing profits, great customer support is a must.
7. Add Free Options
All your future clients love “free” offers. Think about which services you can offer free for at least the first months. The more freebies you are ready to give, the more clients you can attract. Giving free services for a 1, 3 or 6 months might be more profitable than selling a product at a full price.
While this process might seem complicated, there isn’t anything hard about it. All you have to do is get started. You might be surprised at how much money a web hosting company can bring.